Marketing Built for Businesses in Luzerne County, PA
From Wilkes-Barre to Hazleton, Pittston to Nanticoke — Cassus Media helps local businesses across Luzerne County get found, get noticed, and win more customers. We're based right here in the heart of Pennsylvania, with one local team for your website, SEO, social media, and advertising.
Why Marketing in Luzerne County Is Different
Luzerne County is home to roughly 325,594 residents spread across 4 cities, 36 boroughs, 36 townships, and dozens of smaller villages and communities. Located in northeastern Pennsylvania (the Wyoming Valley), it's a community where word of mouth still matters and a strong local reputation goes a long way.
That mix is exactly what makes marketing here tricky. Your customers aren't all in one place. Shoppers around Wilkes-Barre behave differently than families in the county's smaller towns and rural stretches. With a median household income around $57K and a median age near 43.4, Luzerne County rewards businesses that show up consistently and speak to the community — not those chasing the loudest, most expensive ad.
The local economy leans on warehousing and logistics, healthcare, and manufacturing. Whether you run a restaurant, a contracting business, a medical practice, or a shop on Main Street, being visible online — on Google, on social media, and on a fast, modern website — is how you turn local reputation into paying customers.
We know this area because Pennsylvania is home. Luzerne County has real character — from Ricketts Glen State Park, Mohegan Pennsylvania casino, Wilkes University, King's College, and Frances Slocum State Park and more. As a marketing team rooted in the heart of Pennsylvania, we do business across the entire Commonwealth — but we never lose sight of what makes a local community tick.
That's where we come in. Cassus Media is a full-service, Pennsylvania-based marketing team. We build the websites, run the social media, send the email campaigns, and manage the local SEO and advertising that get Luzerne County businesses noticed. Want it all handled by one team? Explore our 360° Marketing Program™ or browse everything we do.
Luzerne County Marketing FAQs
How much does digital marketing cost for a small business in Luzerne County?
Do you work with businesses outside of Wilkes-Barre?
How do I get my Luzerne County business to show up on Google?
What kinds of businesses do you help in Luzerne County?
Why choose a local Pennsylvania marketing team over a national agency?
Communities We Serve Across Luzerne County
Cassus Media proudly markets businesses in every community across Luzerne County, Pennsylvania — from the county seat in Wilkes-Barre to Wilkes-Barre and every town, township, and village in between. Wherever your customers are, we help you reach them with a modern website, social media, and local advertising.
Wilkes-Barre
Wilkes-Barre anchors Luzerne County as a center of local commerce and community.
Wilkes-Barre
Wilkes-Barre is the seat of Luzerne County government and a hub for local business, services, and community life.
Towns Across the County
We help Main Street businesses stand out in every one of Luzerne County's boroughs.
Rural & Suburban Communities
From growing suburbs to rural crossroads, we reach customers in every township.
Every Corner of the County
We also serve the villages and unincorporated communities across Luzerne County.
Across Pennsylvania
Based in the heart of Pennsylvania, we serve businesses across the entire Commonwealth — including neighboring Wyoming, Lackawanna, Monroe, Carbon, Schuylkill, Columbia, and Sullivan counties. See all Pennsylvania counties we serve or ask us about your area.
Let's grow your business in Luzerne County.
Tell us a little about your business and what you're trying to accomplish. A real member of our Pennsylvania-based team will follow up — usually within one business day — with a practical next step. No pressure, no jargon.
Altoona, PA 16602ServingAll of Luzerne County & the Commonwealth of Pennsylvania