Marketing Built for Businesses in Lackawanna County, PA
From Carbondale to Scranton, Archbald to Blakely — Cassus Media helps local businesses across Lackawanna County get found, get noticed, and win more customers. We're based right here in the heart of Pennsylvania, with one local team for your website, SEO, social media, and advertising.
Why Marketing in Lackawanna County Is Different
Lackawanna County is home to roughly 215,896 residents spread across 2 cities, 17 boroughs, 21 townships, and dozens of smaller villages and communities. Located in northeastern Pennsylvania, it's a community where word of mouth still matters and a strong local reputation goes a long way.
That mix is exactly what makes marketing here tricky. Your customers aren't all in one place. Shoppers around Scranton behave differently than families in the county's smaller towns and rural stretches. With a median household income around $66.2K and a median age near 42.6, Lackawanna County rewards businesses that show up consistently and speak to the community — not those chasing the loudest, most expensive ad.
The local economy leans on healthcare, higher education, and manufacturing. Whether you run a restaurant, a contracting business, a medical practice, or a shop on Main Street, being visible online — on Google, on social media, and on a fast, modern website — is how you turn local reputation into paying customers.
We know this area because Pennsylvania is home. Lackawanna County has real character — from Steamtown National Historic Site, University of Scranton, Montage Mountain, Electric City Trolley Museum, and Lackawanna State Park and more. As a marketing team rooted in the heart of Pennsylvania, we do business across the entire Commonwealth — but we never lose sight of what makes a local community tick.
That's where we come in. Cassus Media is a full-service, Pennsylvania-based marketing team. We build the websites, run the social media, send the email campaigns, and manage the local SEO and advertising that get Lackawanna County businesses noticed. Want it all handled by one team? Explore our 360° Marketing Program™ or browse everything we do.
Lackawanna County Marketing FAQs
How much does digital marketing cost for a small business in Lackawanna County?
Do you work with businesses outside of Scranton?
How do I get my Lackawanna County business to show up on Google?
What kinds of businesses do you help in Lackawanna County?
Why choose a local Pennsylvania marketing team over a national agency?
Communities We Serve Across Lackawanna County
Cassus Media proudly markets businesses in every community across Lackawanna County, Pennsylvania — from the county seat in Scranton to Scranton and every town, township, and village in between. Wherever your customers are, we help you reach them with a modern website, social media, and local advertising.
Carbondale
Carbondale anchors Lackawanna County as a center of local commerce and community.
Scranton
Scranton is the seat of Lackawanna County government and a hub for local business, services, and community life.
Towns Across the County
We help Main Street businesses stand out in every one of Lackawanna County's boroughs.
Rural & Suburban Communities
From growing suburbs to rural crossroads, we reach customers in every township.
Every Corner of the County
We also serve the villages and unincorporated communities across Lackawanna County.
Across Pennsylvania
Based in the heart of Pennsylvania, we serve businesses across the entire Commonwealth — including neighboring Susquehanna, Wayne, Monroe, Luzerne, and Wyoming counties. See all Pennsylvania counties we serve or ask us about your area.
Let's grow your business in Lackawanna County.
Tell us a little about your business and what you're trying to accomplish. A real member of our Pennsylvania-based team will follow up — usually within one business day — with a practical next step. No pressure, no jargon.
Altoona, PA 16602ServingAll of Lackawanna County & the Commonwealth of Pennsylvania